Dove is starting a new campaign with men as it launches Dove
Men+Care™ - a new range of men’s personal care products that deliver comfortable skin. It focuses on the journey it takes for men to be comfortable in their own skin. Dove use ‘real’ men in their advertising to take us away from the usual steriotyped male in normal adverts.
Great location for the banner, it caught everyones attention going up the escalators and its a lovely piece of photography.
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