Thursday, 16 August 2012

Diet Coke makes cropped logo packaging permanent

Last August limited edition Diet Coke packaging from Turner Duckworth featuring an enlarged, cropped version of the logo. Diet Coke is now to adopt the design permanently.


The new packaging uses a graphic that is basically a crop of the logo wrapped around the can – full versions are also applied just in case shoppers were unable to identify the brand. 




No comments:

Post a Comment