Steve Simpson's Illustrated chilli sauce bottles

Steve Simpson has just delivered two new bottle designs for the range of fiery condiments for Irish chilli sauce company, Mic's Chilli.

Steve Simpson - "I wanted to approach the project from the illustration angle, making the design fit around the illustrations, rather than shoehorning illustrated elements in afterwards," Simpson explains of his approach to the labels. "The inspiration for the designs comes from the folk art of South America (Mexican 'Day of the Dead' and Inca/Mayan art), as well as traditional Chinese designs for the Sweet Chilli. I particularly enjoyed designing the barcodes which feature related graphics."