Jean Paul Gautier limited edition Coca-Cola light bottles

Coca Cola have been creative with their packaging recently. The limited edition packs, exclusively in France, are designed in the couturier's signature blue-and-white Breton sailor stripes, corsets and unique tattoos.

JPG is also featured on the POS and the collectors edition will make an ordinary mass-market product very desirable. Not only that, it will have hugely impactful on-shelf presence.

This was spotted on a site called, 

www.designtaxi.com

Check it out!