Pringles - APO Snow Winter Sports Mobile Game

Pringles are giving a free APO Snow Winter Sports mobile game with every tub purchased. The on-pack promotion apparently celebrates it’s adventurous consumers’ love of winter sports and
gaming and is part of a partnership with ski and snowboard brand APO Snow.

The Pringles branding is integrated into the game and is very similar to our very own Skittles Fruit Ninja on-pack promotion.

The giveaway gets prime position at the top of the tub while the

strong Pringles branding is maintained.