Showing posts with label 24.Pallet Wrap. Show all posts
Showing posts with label 24.Pallet Wrap. Show all posts

Wednesday, 8 October 2014

Fanta Halloween Spotted!

This is an awesome front of store display for Fanta! Halloween has to be their favourite time of year given the over use of the colour orange!

In the entrance at Asda, Fanta have made their pallets into a spooky looking haunted house complete with pop out coffin and creepy skeleton on the side. They’ve also included flashing LED lights, a sound chip and even a mechanical skeleton arm which waves about the Fanta bottle it’s holding.

Cool hey!



Tuesday, 14 May 2013

Lurpak


The little ‘food hut’ fits in well with Morrisons market themed shopping experience.

The UK campaign for Lurpak butter champions good, proper food, and aims to inspire people with the idea that when it comes to good food, you get out what you put in.

As recession bites and institutions collapse it can be hard to know where to turn and what to rely on.  In these circumstances, people depend upon the familiar and age-old rituals.  At the center of this so often sits good food. Lurpak recognises this and through its campaign, encourages people to look again through different eyes at the dishes traditionally called ‘comfort food’. These aren’t dishes to feel guilty about tucking into; this is the stuff that has sustained us for centuries, the meals we can rely on again and again to get us through.




Tuesday, 16 April 2013

Walkers - Home Grown


Walkers new Home Grown campaign is live in the shopper environment. It’s a great idea and way to gain additional stand out and front of store space. 

Again, another example of Walkers acting like the No.1 brand in their category and doing something different and innovative 
in-store to separate themselves from the competition.


Monday, 18 March 2013

M&M's Easter give away


Mars are giving away a free ball with every luxury M&M’s Easter egg purchased, exclusive to Tesco. This really stood out in store in the seasonal aisle. 

"The bright yellow was vibrant and attracted me to the offer. This encourages shoppers to purchase this egg rather than any other because they get a free ball instantly. The main reason the offer got my attention was that you could take the ball home with you on the day- no faffing around with collecting coupons or sending anything away. The promotion was very clear and there was no confusion. Overall a neat, vibrant, clear unit with a great reason to purchase."