Lego - Film Promotion

Bear Nibbles

John Lewis - Christmas

Disaronno Sour Station

Shreddies

Bright bold promotions linking in with the ‘60 year Nana-versary’ of Shreddies.

Sampling outside and activation using price promotions and FSDUs. Worked really well using the characters from the adverts to give the promotion a comical edge.

Walkers - Home Grown

Walkers new Home Grown campaign is live in the shopper environment. It’s a great idea and way to gain additional stand out and front of store space. 

Again, another example of Walkers acting like the No.1 brand in their category and doing something different and innovative 

in-store to separate themselves from the competition.

Lynx

An attention grabbing Lynx Apollo display featuring an:

• an FSDU

• a Lama standee

• and an another standee that has a cut of the spaceman’s head, encouraging people to interact with it. 

This also featured twinkling (stars) LED’s and had holders for the products (as if they were floating in space) but these had not been put on. The space theme creative, ties in with their on going “out of this world” competition to win a trip to space.

Lucozade

Die-cut bollard shroud in petrol station forecourt. This had

massive standout with no ads around it and was something very out of the ordinary to stop customers in their tracks. Very simple idea to raise awareness of their Caribbean Crush flavour. 

There is no copy other than the win message on the actual pack shot. The promotion for their Caribbean Crush flavour is an

opportunity to win a Spanish festival adventure or several

opportunities to win various festival tickets when you enter

an on-pack code on their promotional website.