Showing posts with label 13.GONDOLAS. Show all posts
Showing posts with label 13.GONDOLAS. Show all posts

Wednesday, 31 July 2013

Yorkie

On-pack promotion from Yorkie to win a tank of fuel.
Quite a manly prize, which sits with the “It’s Not for Girls!”
slogan the brand is known for.

There are 100 full tanks, each worth £100 to be won instantly, 
by finding a winning ticket inside a promotional bar.
Like the subtle change to the logo by changing to “O” to a
fuel gauge.





Tuesday, 19 March 2013

V05

Nice bright on shelf display that heroes particular products. Uses a QR code to allow the customer to get more info.

"A nice bold and bright design jumps out of the aisle at you.
Clearly by the lack of product in the centre its working well to
attract the target consumer."




Mesh Wrigley's Extra